Aramak

Smart Media & Aramak: Building a Powerful Brand Together

1. A Strategic Beginning
– Created the brand name and visual identity
– Developed a five-year brand strategy with clear goals and messaging customized to its vision
– Connected the main brand with its sub-brands in a smart, structured way

2. Smart Marketing Planning
– Built a full marketing strategy tailored to Aramak’s ambitions
– Designed an annual plan to ensure a consistent and impactful presence
– Defined the right audience and best communication channels

3. Digital & Visual Empowerment
– Applied the brand identity across all touchpoints
– Produced digital and print materials that reflect Aramak’s quality

4. Strong Online Presence
– Designed and developed a professional website with phased feature releases
– Managed social media platforms
– Planned and delivered monthly content with consistency and creativity

5. Creative Content that Inspires
– Provided all photography and video content, including drone footage
– Produced high-quality promotional videos and motion graphics
– Created an award-winning cinematic film for Saudi Founding Day

6. Public Relations & Community Engagement
– Managed media presence, messaging, and event coordination
– Organized a memorable National Day celebration at the “Sikka” project that won public praise

7. Internal Engagement
– Strengthened team culture and internal communication
– Organized employee events and distributed branded gifts that left an impression

8. A True Partner Inside the Company
– Worked hand-in-hand with Aramak’s strategic teams and day-to-day operations
– Built and activated an in-house strategic marketing department