{"id":27292,"date":"2025-11-20T10:46:20","date_gmt":"2025-11-20T10:46:20","guid":{"rendered":"https:\/\/smartmedia.sa\/?p=27292"},"modified":"2025-11-20T11:36:27","modified_gmt":"2025-11-20T11:36:27","slug":"%d9%81%d9%88%d8%a7%d8%a6%d8%af-%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%b4%d8%a7%d8%b1%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82%d9%8a%d8%a9","status":"publish","type":"post","link":"https:\/\/smartmedia.sa\/ar\/%d8%a3%d8%b9%d9%85%d8%a7%d9%84-%d9%88%d8%a8%d8%b2%d9%86%d8%b3\/%d9%81%d9%88%d8%a7%d8%a6%d8%af-%d8%a7%d9%84%d8%a7%d8%b3%d8%aa%d8%b4%d8%a7%d8%b1%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82%d9%8a%d8%a9\/","title":{"rendered":"\u0623\u0647\u0645 7 \u0641\u0648\u0627\u0626\u062f \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0641\u064a \u0639\u0635\u0631 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400;\">\u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u064a\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0648\u0627\u062a \u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0648\u062a\u0642\u0627\u0631\u064a\u0631 \u0633\u0648\u0642\u064a\u0629 \u0644\u0641\u0647\u0645:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0648\u0642\u0639\u0643 \u0627\u0644\u062d\u0627\u0644\u064a \u0641\u064a \u0627\u0644\u0633\u0648\u0642.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062d\u062c\u0645 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0648\u062a\u0623\u062b\u064a\u0631\u0647\u0627 \u0639\u0644\u0649 \u062d\u0635\u062a\u0643 \u0627\u0644\u0633\u0648\u0642\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0644\u0648\u0643 \u062c\u0645\u0647\u0648\u0631\u0643 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\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u062a\u0637\u0648\u064a\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629. \u0628\u0639\u062f \u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0646\u0629 \u0628\u0627\u0633\u062a\u0634\u0627\u0631\u064a\u060c \u0627\u0633\u062a\u0639\u0627\u062f \u0648\u0642\u062a\u0647 \u0648\u0646\u062c\u062d\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u0641\u064a \u0632\u064a\u0627\u062f\u0629 \u0645\u0628\u064a\u0639\u0627\u062a\u0647\u0627 \u0628\u0646\u0633\u0628\u0629 40% \u062e\u0644\u0627\u0644 \u062b\u0644\u0627\u062b\u0629 \u0623\u0634\u0647\u0631 \u0641\u0642\u0637.<\/span><\/p>\n<h2><b>3. \u0631\u0624\u064a\u0629 \u0645\u062d\u0627\u064a\u062f\u0629 \u0648\u062e\u0628\u0631\u0629 \u0645\u062a\u062e\u0635\u0635\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u064a\u0643\u0648\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0634\u0631\u0643\u0627\u062a &#8220;\u0642\u0631\u064a\u0628\u064a\u0646 \u062c\u062f\u064b\u0627&#8221; \u0645\u0646 \u0645\u0634\u0627\u0631\u064a\u0639\u0647\u0645 \u0644\u062f\u0631\u062c\u0629 \u062a\u062c\u0639\u0644\u0647\u0645 \u063a\u064a\u0631 \u0642\u0627\u062f\u0631\u064a\u0646 \u0639\u0644\u0649 \u0631\u0624\u064a\u0629 \u0627\u0644\u0639\u064a\u0648\u0628 \u0623\u0648 \u0627\u0644\u0641\u0631\u0635 \u0628\u0648\u0636\u0648\u062d. \u0647\u0646\u0627 \u064a\u0623\u062a\u064a \u062f\u0648\u0631 \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0627\u0644\u0630\u064a \u064a\u0642\u062f\u0645 \u0631\u0624\u064a\u0629 \u0645\u062d\u0627\u064a\u062f\u0629 \u0645\u0646 \u0627\u0644\u062e\u0627\u0631\u062c\u060c \u0645\u0628\u0646\u064a\u0629 \u0639\u0644\u0649 \u062e\u0628\u0631\u0629 \u0637\u0648\u064a\u0644\u0629 \u0645\u0639 \u0634\u0631\u0643\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u0648\u0641\u064a \u0645\u062c\u0627\u0644\u0627\u062a \u0645\u062a\u0646\u0648\u0639\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0647\u0630\u0647 \u0627\u0644\u062e\u0628\u0631\u0629 \u062a\u0634\u0645\u0644:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u0647\u0645 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u064a\u0635\u0644\u062d \u0648\u0645\u0627 \u0644\u0627 \u064a\u0635\u0644\u062d \u0641\u064a \u0635\u0646\u0627\u0639\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0642\u062f\u064a\u0645 \u062d\u0644\u0648\u0644 \u0645\u0628\u062a\u0643\u0631\u0629 \u0648\u0645\u062e\u0635\u0635\u0629 \u0644\u062d\u0627\u0644\u062a\u0643.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0642\u062f \u064a\u0642\u062a\u0631\u062d \u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0644\u0645\u062a\u062c\u0631 \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u064a\u0639\u062a\u0645\u062f \u0643\u0644\u064a\u064b\u0627 \u0639\u0644\u0649 \u0641\u064a\u0633\u0628\u0648\u0643\u060c \u0623\u0646 \u064a\u0633\u062a\u062b\u0645\u0631 \u0623\u064a\u0636\u064b\u0627 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0644\u0628\u0646\u0627\u0621 \u062d\u0636\u0648\u0631 \u0645\u0633\u062a\u062f\u0627\u0645 \u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u062a\u063a\u064a\u0651\u0631\u0627\u062a \u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0627\u062a \u0627\u0644\u0633\u0648\u0634\u064a\u0627\u0644 \u0645\u064a\u062f\u064a\u0627. \u0647\u0630\u0647 \u0627\u0644\u0631\u0624\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u062d\u0627\u0636\u0631 \u0648\u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644 \u062a\u0645\u0646\u062d \u0639\u0645\u0644\u0643 \u0623\u0645\u0627\u0646\u064b\u0627 \u0648\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u064a\u0629.<\/span><\/p>\n<h2><b>4. \u062a\u0635\u0645\u064a\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u062e\u0635\u0635\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u064a\u0633 \u0643\u0644 \u0645\u0627 \u064a\u0646\u062c\u062d \u0645\u0639 \u0634\u0631\u0643\u0629 \u0633\u064a\u0646\u062c\u062d \u0628\u0627\u0644\u0636\u0631\u0648\u0631\u0629 \u0645\u0639 \u0623\u062e\u0631\u0649. \u0628\u0639\u0636 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u060c \u0628\u064a\u0646\u0645\u0627 \u0642\u062f \u064a\u0643\u0648\u0646 \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO) \u0647\u0648 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0645\u062b\u0644 \u0644\u0634\u0631\u0643\u0627\u062a \u0623\u062e\u0631\u0649.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0645\u0646 \u0623\u0628\u0631\u0632 <\/span><b>\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629<\/b><span style=\"font-weight: 400;\"> \u0623\u0646 \u0627\u0644\u062e\u0628\u064a\u0631 \u064a\u0642\u0648\u0645 \u0628\u062a\u0635\u0645\u064a\u0645 \u062e\u0637\u0629 \u0645\u062e\u0635\u0635\u0629 \u062a\u062a\u0646\u0627\u0633\u0628 \u0645\u0639:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0623\u0647\u062f\u0627\u0641\u0643 \u0642\u0635\u064a\u0631\u0629 \u0648\u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0637\u0628\u064a\u0639\u0629 \u0645\u0646\u062a\u062c\u0643 \u0623\u0648 \u062e\u062f\u0645\u062a\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0644\u0648\u0643 \u062c\u0645\u0647\u0648\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0641\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0645\u0644\u0643 \u0645\u062a\u062c\u0631 \u0645\u0644\u0627\u0628\u0633 \u0634\u0628\u0627\u0628\u064a\u0629\u060c \u0641\u0642\u062f \u064a\u0646\u0635\u062d\u0643 \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0628\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0625\u0646\u0633\u062a\u063a\u0631\u0627\u0645 \u0648\u062a\u064a\u0643 \u062a\u0648\u0643 \u0628\u0627\u0639\u062a\u0628\u0627\u0631\u0647\u0645\u0627 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0645\u0641\u0636\u0644\u0629 \u0644\u0647\u0630\u0647 \u0627\u0644\u0641\u0626\u0629\u060c \u0645\u0639 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u062d\u062f\u0648\u062f \u0641\u064a \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u063a\u0648\u063a\u0644. \u0628\u064a\u0646\u0645\u0627 \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062f\u064a\u0631 \u0634\u0631\u0643\u0629 \u0628\u0631\u0645\u062c\u064a\u0627\u062a\u060c \u0641\u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0629 \u0633\u062a\u0643\u0648\u0646 \u0644\u0645\u062d\u062a\u0648\u0649 LinkedIn \u0648\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a.<\/span><\/p>\n<h2><b>5. \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0648\u0632\u064a\u0627\u062f\u0629 \u0641\u0631\u0635 \u0627\u0644\u0646\u062c\u0627\u062d<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0642\u062f \u064a\u0643\u0648\u0646 \u0645\u0643\u0644\u0641\u064b\u0627\u060c \u062e\u0627\u0635\u0629 \u0625\u0630\u0627 \u0644\u0645 \u064a\u062a\u0645 \u0628\u0637\u0631\u064a\u0642\u0629 \u0645\u062f\u0631\u0648\u0633\u0629. \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u0636\u064a\u0639 \u0622\u0644\u0627\u0641 \u0627\u0644\u062f\u0648\u0644\u0627\u0631\u0627\u062a \u0641\u064a \u062d\u0645\u0644\u0627\u062a \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u063a\u064a\u0631 \u0645\u062f\u0631\u0648\u0633\u0629 \u0644\u0627 \u062a\u062d\u0642\u0642 \u0623\u064a \u0646\u062a\u0627\u0626\u062c \u062a\u064f\u0630\u0643\u0631.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0639\u0628\u0631 \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629\u060c \u064a\u062a\u0645 \u062a\u0642\u0644\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631\u060c \u0644\u0623\u0646:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0643\u0644 \u062d\u0645\u0644\u0629 \u062a\u064f\u0628\u0646\u0649 \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u062f\u0642\u064a\u0642\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u064a\u062a\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0642\u0628\u0644 \u0625\u0637\u0644\u0627\u0642\u0647\u0627 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u062a\u0645 \u0645\u062a\u0627\u0628\u0639\u0629 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631 \u0644\u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0645\u062b\u0627\u0644 \u062d\u064a\u0651: \u0634\u0631\u0643\u0629 \u062e\u062f\u0645\u0627\u062a \u0639\u0642\u0627\u0631\u064a\u0629 \u0623\u0646\u0641\u0642\u062a \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0643\u0628\u064a\u0631\u0629 \u0639\u0644\u0649 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0641\u064a\u0633\u0628\u0648\u0643 \u0627\u0644\u0639\u0627\u0645\u0629\u060c \u0644\u0643\u0646 \u0646\u0633\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0643\u0627\u0646\u062a \u0645\u0646\u062e\u0641\u0636\u0629 \u062c\u062f\u064b\u0627. \u0628\u0639\u062f \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629\u060c \u062a\u0645 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0625\u0644\u0649 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0645\u0648\u062c\u0647\u0629 \u0628\u062f\u0642\u0629 \u0639\u0628\u0631 \u063a\u0648\u063a\u0644\u060c \u062d\u064a\u062b \u064a\u0628\u062d\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0628\u0627\u0644\u0641\u0639\u0644 \u0639\u0646 \u0634\u0642\u0642 \u0644\u0644\u0628\u064a\u0639 \u0623\u0648 \u0627\u0644\u0625\u064a\u062c\u0627\u0631. \u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0643\u0627\u0646\u062a \u0632\u064a\u0627\u062f\u0629 \u0641\u064a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u0627\u062f\u064a\u0646 \u0648\u062a\u0648\u0641\u064a\u0631 \u0623\u0643\u062b\u0631 \u0645\u0646 30% \u0645\u0646 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641.<\/span><\/p>\n<h2><b>6. \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0623\u062f\u0648\u0627\u062a \u0648\u062a\u0642\u0646\u064a\u0627\u062a \u0645\u062a\u0642\u062f\u0645\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a\u0648\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0648\u0646 \u0639\u0627\u062f\u0629 \u0645\u0627 \u064a\u0645\u062a\u0644\u0643\u0648\u0646 \u0648\u0635\u0648\u0644\u064b\u0627 \u0625\u0644\u0649 \u0623\u062f\u0648\u0627\u062a \u062a\u062d\u0644\u064a\u0644 \u0648\u0645\u062a\u0627\u0628\u0639\u0629 \u0645\u062a\u0642\u062f\u0645\u0629 \u0642\u062f \u0644\u0627 \u062a\u0643\u0648\u0646 \u0645\u062a\u0627\u062d\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0644\u0627 \u064a\u0639\u0631\u0641 \u0623\u0635\u062d\u0627\u0628\u0647\u0627 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0645\u0646 \u0628\u064a\u0646 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0648\u0627\u062a:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0646\u0635\u0627\u062a \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0631\u0627\u0645\u062c \u062a\u062d\u0644\u064a\u0644 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0623\u062f\u0648\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0642\u0646\u064a\u0627\u062a \u0623\u062a\u0645\u062a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 (Marketing Automation).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u064a\u0645\u0646\u062d\u0643 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629\u060c \u0644\u0623\u0646\u0647\u0627 \u062a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u0641\u0647\u0645 \u062c\u0645\u0647\u0648\u0631\u0643 \u0628\u0634\u0643\u0644 \u0623\u0639\u0645\u0642 \u0648\u062a\u0648\u062c\u064a\u0647 \u0631\u0633\u0627\u0626\u0644\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0628\u062f\u0642\u0629 \u0623\u0643\u0628\u0631. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u064a\u0645\u0643\u0646 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0623\u062f\u0627\u0629 \u0645\u062b\u0644 <\/span><b>HubSpot<\/b><span style=\"font-weight: 400;\"> \u0623\u0648 <\/span><b>SEMrush<\/b><span style=\"font-weight: 400;\"> \u062a\u062d\u0644\u064a\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0643\u0627\u0645\u0644\u0629 \u0645\u0646 \u0623\u0648\u0644 \u0646\u0642\u0631\u0629 \u0639\u0644\u0649 \u0625\u0639\u0644\u0627\u0646\u0643 \u062d\u062a\u0649 \u0644\u062d\u0638\u0629 \u0627\u0644\u0634\u0631\u0627\u0621\u060c \u0648\u0645\u0639\u0631\u0641\u0629 \u0623\u064a\u0646 \u062a\u062e\u0633\u0631 \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u0645\u0643\u0646 \u062a\u062d\u0633\u064a\u0646\u0647.<\/span><\/p>\n<h2><b>7. \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u062a\u062d\u0642\u064a\u0642 \u0646\u0645\u0648 \u0645\u0633\u062a\u062f\u0627\u0645<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0637\u0627\u0641\u060c \u0627\u0644\u0647\u062f\u0641 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0645\u0646 \u0623\u064a \u062c\u0647\u062f \u062a\u0633\u0648\u064a\u0642\u064a \u0647\u0648 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0623\u0631\u0628\u0627\u062d. \u0648\u0647\u0646\u0627 \u064a\u0638\u0647\u0631 \u0628\u0648\u0636\u0648\u062d \u0627\u0644\u0623\u062b\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0644\u0640 <\/span><b>\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0644\u0627 \u064a\u0631\u0643\u0632 \u0641\u0642\u0637 \u0639\u0644\u0649 \u062c\u0630\u0628 \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f\u060c \u0628\u0644 \u0623\u064a\u0636\u064b\u0627 \u0639\u0644\u0649:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u064a\u0627\u062f\u0629 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0639\u0632\u064a\u0632 \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u062f\u0649 \u0627\u0644\u062d\u064a\u0627\u0629 (Customer Lifetime Value).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0633\u062a\u0634\u0627\u0631\u064a \u0642\u062f \u064a\u0642\u062a\u0631\u062d \u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u0628\u0633\u064a\u0637 \u064a\u0642\u062f\u0651\u0645 \u062e\u0635\u0648\u0645\u0627\u062a \u0623\u0648 \u0646\u0642\u0627\u0637 \u0645\u0643\u0627\u0641\u0622\u062a \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u064a\u0634\u062a\u0631\u0648\u0646 \u0628\u0627\u0646\u062a\u0638\u0627\u0645. \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0642\u062f \u064a\u0636\u0627\u0639\u0641 \u0623\u0631\u0628\u0627\u062d\u0643 \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0625\u0646\u0641\u0627\u0642 \u0636\u062e\u0645 \u0639\u0644\u0649 \u062c\u0630\u0628 \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f \u0641\u0642\u0637.<\/span><\/p>\n<h2><b>\u062e\u0644\u0627\u0635\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0644\u0645 \u064a\u0639\u062f \u0631\u0641\u0627\u0647\u064a\u0629 \u0623\u0648 \u062e\u064a\u0627\u0631\u064b\u0627 \u062b\u0627\u0646\u0648\u064a\u064b\u0627\u060c \u0628\u0644 \u0623\u0635\u0628\u062d \u0636\u0631\u0648\u0631\u0629 \u0641\u064a \u0628\u064a\u0626\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0627\u0644\u064a\u0648\u0645.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0627\u062e\u062a\u0635\u0627\u0631\u060c \u0623\u0647\u0645 <\/span><b>\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629<\/b><span style=\"font-weight: 400;\"> \u062a\u062a\u0644\u062e\u0635 \u0641\u064a:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0634\u062e\u064a\u0635 \u0627\u0644\u062f\u0642\u064a\u0642 \u0644\u0644\u0648\u0636\u0639 \u0627\u0644\u062d\u0627\u0644\u064a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0648\u0642\u062a \u0648\u0627\u0644\u062c\u0647\u062f.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0642\u062f\u064a\u0645 \u0631\u0624\u064a\u0629 \u0645\u062d\u0627\u064a\u062f\u0629 \u0648\u062e\u0628\u0631\u0629 \u0645\u062a\u062e\u0635\u0635\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0635\u0645\u064a\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u062e\u0635\u0635\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0648\u0632\u064a\u0627\u062f\u0629 \u0641\u0631\u0635 \u0627\u0644\u0646\u062c\u0627\u062d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0623\u062f\u0648\u0627\u062a \u0648\u062a\u0642\u0646\u064a\u0627\u062a \u0645\u062a\u0642\u062f\u0645\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u062a\u062d\u0642\u064a\u0642 \u0646\u0645\u0648 \u0645\u0633\u062a\u062f\u0627\u0645.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0648\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u062a\u0633\u0627\u0621\u0644: &#8220;\u0647\u0644 \u0647\u0630\u0647 \u0627\u0644\u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u062a\u0633\u062a\u062d\u0642 \u062a\u0643\u0644\u0641\u062a\u0647\u0627\u061f&#8221;\u060c \u0641\u0627\u0644\u062c\u0648\u0627\u0628 \u063a\u0627\u0644\u0628\u064b\u0627 \u0647\u0648 \u0646\u0639\u0645. \u0644\u0623\u0646 \u0627\u0644\u062e\u0628\u064a\u0631 \u0644\u0627 \u064a\u0648\u0641\u0651\u0631 \u0639\u0644\u064a\u0643 \u0627\u0644\u0648\u0642\u062a \u0648\u0627\u0644\u062c\u0647\u062f \u0641\u0642\u0637\u060c \u0628\u0644 \u064a\u0633\u0627\u0639\u062f\u0643 \u0639\u0644\u0649 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0628\u0623\u0641\u0636\u0644 \u0634\u0643\u0644 \u0645\u0645\u0643\u0646 \u0644\u062a\u062d\u0642\u064a\u0642 \u0646\u062a\u0627\u0626\u062c \u0645\u0644\u0645\u0648\u0633\u0629 \u0648\u0645\u0633\u062a\u062f\u0627\u0645\u0629.<\/span><\/p>\n<p><a href=\"https:\/\/smartmedia.sa\/ar\/%d8%aa%d9%88%d8%a7%d8%b5%d9%84-%d9%85%d8%b9%d9%86%d8%a7\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-27215\" src=\"https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1.jpg\" alt=\"\" width=\"1905\" height=\"824\" srcset=\"https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1.jpg 1905w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-300x130.jpg 300w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-1024x443.jpg 1024w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-768x332.jpg 768w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-1536x664.jpg 1536w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-370x160.jpg 370w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-840x363.jpg 840w, https:\/\/smartmedia.sa\/wp-content\/uploads\/2025\/11\/\u0627\u0644\u0627\u062a\u0635\u0627\u0644-\u0627\u0644\u0645\u0624\u0633\u0633\u064a-\u0648\u0627\u0644\u0639\u0644\u0627\u0642\u0627\u062a-\u0627\u0644\u0639\u0627\u0645\u0629-1-410x177.jpg 410w\" sizes=\"(max-width: 1905px) 100vw, 1905px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0641\u064a \u0639\u0635\u0631 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629 \u0627\u0644\u0642\u0648\u064a\u0651\u0629 \u0648\u062a\u063a\u064a\u0651\u0631 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0634\u0643\u0644 \u0645\u062a\u0633\u0627\u0631\u0639\u060c \u0623\u0635\u0628\u062d \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0646\u0635\u0631\u064b\u0627 \u0623\u0633\u0627\u0633\u064a\u064b\u0627 \u0644\u0646\u062c\u0627\u062d \u0623\u064a \u0634\u0631\u0643\u0629\u060c \u0633\u0648\u0627\u0621 \u0643\u0627\u0646\u062a \u0646\u0627\u0634\u0626\u0629 \u0635\u063a\u064a\u0631\u0629 \u0623\u0648 \u0645\u0624\u0633\u0633\u0629 \u0643\u0628\u0631\u0649. \u0648\u0631\u063a\u0645 \u0623\u0646 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u064a\u062d\u0627\u0648\u0644\u0648\u0646&hellip;<\/p>\n","protected":false},"author":6,"featured_media":27332,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[269,434],"tags":[],"class_list":["post-27292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-269","category-434"],"_links":{"self":[{"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/posts\/27292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/comments?post=27292"}],"version-history":[{"count":0,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/posts\/27292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/media\/27332"}],"wp:attachment":[{"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/media?parent=27292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/categories?post=27292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smartmedia.sa\/ar\/wp-json\/wp\/v2\/tags?post=27292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}